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Live monitor

The Live monitor shows what's happening across your videos right now — who's watching, where they are, what they're clicking, and what they're buying. It's the view to keep open during a launch, a webinar, or an ad push.

Where to find it​

Open the Analytics workspace and select Live (the tab with the pulsing dot). The report automatically polls for fresh data every 5 seconds; you can also use the workspace refresh control.

Live stats​

Four stats refresh on the same 5-second polling interval:

  • Watching now — People with a player actively playing this moment.
  • Active plays — Sessions currently in playback.
  • CTA clicks/min — Programmable CTA clicks per minute.
  • Revenue/hr — Revenue rate for the current hour.

Live worldwide map​

The Live worldwide map pulses a dot for every city with viewers playing right now, sized and labeled by count (São Paulo, New York, London, Tokyo, and so on). It's the fastest way to confirm a campaign is reaching the region you targeted — or to catch traffic landing somewhere unexpected.

Live activity feed​

The Live activity feed shows the latest events returned by each poll, newest first, each tagged with a country flag and a timestamp:

  • Play — Someone started or resumed a video.
  • Pitch — A viewer reached the offer reveal.
  • CTA — A programmable CTA was clicked.
  • Conversion — A sale completed, with amount and processor.

This is the qualitative companion to the numbers: you can literally watch a conversion land seconds after the CTA click that drove it.

Concurrent viewers​

The Concurrent viewers · last 60 min chart plots how many people were watching at once over the past hour. Peak today shows the viewer count and the peak time in your browser’s local timezone, with a Now marker at the live edge. Use it to time announcements and CTAs to your real audience peak.

Best practices​

  • Keep Live open during launches. Real-time map and feed tell you within seconds whether a send or ad set is working.
  • Time your CTA to the concurrent peak. Pushing an offer when the most people are watching multiplies its reach.
  • Move from live to lasting. When you spot a pattern (a country over-indexing, a CTA firing hard), confirm it in the Funnel and Cohorts reports before you commit budget.

Frequently asked questions​

How live is the Live monitor?

The current report polls for fresh data every 5 seconds. It is near-real-time monitoring, not a continuous event stream.

What counts as a concurrent viewer?

A session with the player actively in playback at the same instant. The concurrent chart tracks that count over the last 60 minutes and marks today's peak.

Is Live the same as live streaming?

No. This report monitors real-time analytics for all your videos. For broadcasting a live event through the player, see Magic live streaming.